Email marketing is a powerful engine when steering your business into the digital age. Constant Contact emerges as a prominent player in email marketing tools.
But like any savvy businessperson, you’re probably contemplating the inevitable question: Is Constant Contact’s pricing truly a sound investment for 2024?
We’re here to explain the numbers, features, and benefits and help you determine whether the cost aligns with the value.
Let’s navigate the Constant Contact pricing landscape and explore whether it’s a journey worth embarking upon.
Constant Contact Pricing – The Basics ⚡️
Constant Contact offers a number of different email marketing plans, each with its own set of features and price points.
In this article, we’ll examine the basics of Constant Contact pricing to determine which plan is the best fit for your business.
Choose the Plan That’s Best for You:
1. Premium – Starting at $80/month
Amplify your reach and accelerate your growth with our most powerful marketing tools.
The Premium plan offers advanced features such as automation, segmentation, and enhanced analytics, perfect for businesses looking to scale.
Whether you’re managing large campaigns or targeting specific customer groups, Premium has the resources to help you succeed.
- Includes advanced automation tools for efficient marketing
- Enhanced segmentation for targeted campaigns
- Detailed analytics and reporting to measure performance
- Ideal for businesses looking for maximum growth and reach
Prepay & nonprofit discounts are available.
2. Standard – Starting at $35/month
Elevate your marketing efforts with tools designed to attract more customers and increase engagement.
The Standard plan provides a range of features like email marketing, audience targeting, and customer engagement tools, perfect for small to medium-sized businesses looking to expand.
- Effective tools for email marketing and customer outreach
- Audience segmentation for targeted messaging
- Enhanced reporting to track engagement and success
- Great for businesses aiming to grow customer relationships
3. Lite – Starting at $12/month
Get started with your marketing efforts today using our award-winning email and social media tools.
The Lite plan is ideal for individuals or small businesses who are just beginning their marketing journey and need user-friendly tools to reach their audience.
- Basic email and social media marketing tools
- Easy-to-use platform, perfect for beginners
- Award-winning customer support and resources
- Ideal for new businesses or solo entrepreneurs
Prepay & nonprofit discounts are available.
Constant Contact Pricing: Add-On Services ⭐️
Constant Contact is one of the leading email marketing solutions on the market today.
Their service makes it easy to create beautiful, engaging emails that help you stay connected with your customers and build your brand.
Constant Contact offers several add-on services to simplify and enhance your email marketing efforts as part of its service.
Let’s examine some of Constant Contact’s most popular add-on services and see how they can benefit your business.
- List cleaning: Over time, your email list can become cluttered with outdated or inaccurate information. This can result in lower open and click-through rates, as well as decreased deliverability. Constant Contact offers list cleaning services that can help you keep your email lists clean and up-to-date, so you can continue to engage your customers with the best possible content.
- Social media integration: Constant Contact’s add-on service makes connecting your social media accounts with your email marketing campaigns easy. This way, you can share your email content with your social media followers and vice versa. This can help increase the reach of your campaigns and make it easier to connect with your customers on multiple platforms.
- Event marketing: Organizing and promoting events can be a time-consuming process.
Constant Contact’s event marketing add-on service can help you create and manage everything from online registration forms to tickets and promotional materials. This makes it easier for you to promote your events, both online and offline and gives you more time to focus on the other aspects of running your business.
Which Constant Contact Pricing Plan Should You Choose?
When deciding on the best Constant Contact pricing plan, consider your business size and marketing needs.
If you’re just starting out or have a limited budget, the Lite Plan, at $12/month, is ideal for basic email and social media marketing. It offers simplicity and ease for beginners.
For small to medium-sized businesses looking to expand, the Standard Plan at $35/month provides more advanced tools like audience segmentation and engagement tracking to enhance marketing efforts.
However, suppose your business is established and focused on scaling rapidly with large campaigns.
In that case, the Premium Plan at $80/month offers advanced automation, segmentation, and detailed analytics, making it the best choice for maximum growth.
Pros and Cons
| Pros | Cons |
| Easy to use | Limited automation |
| High deliverability rates | Expensive for larger audiences |
| Extensive integrations | Poor quality templates |
| Niche features such as logo creation and event ticketing | Difficult to cancel account |
FAQs
🤚 Do I have to provide my credit card in order to start the free trial?
Not at all. Your 60 day trial is free with no commitment and no credit card required.
👉 Can I connect my CRM to Constant Contact email marketing?
We offer integrations with many of the top business management, Ecommerce, and CRM systems including Salesforce, MindBody, DonorPerfect, Zoho, and more.
🙆♀️ Do you provide additional assistance if I am coming in with a large list of contacts?
Yes. We’ll pull out the white-glove treatment to get your email marketing set up, and you’ll get priority support for life at no extra cost. We’ll upload and group your contacts, create a professional design, and help you automate your campaigns so you save tons of time.
💁 I don't have much experience in marketing. Do you offer services to help me get started?
We do! We have in-house experts who are readily available to provide the tailored guidance and assistance you need do email and online marketing that drives results. If you prefer our experts to handle everything, our professionals can build your marketing strategy, create your emails, curate content and set up custom reporting. Rates start as low as $50/mo.
Quick Links:
- Selzy Review: Is It The Top Email Marketing Solution?
- MailCleanup Review: Is The Best Email Cleaning Service?
- Thrive Leads Review: Is This The Best Email Listing Building Plugin?
Conclusion: Constant Contact Pricing 2024 ✨
Finding the right email marketing tool can be like discovering a gem in a vast sea of choices.
Constant Contact emerges as a beacon of possibility with its array of features and tailored pricing options for 2024.
This platform offers various options catering to diverse business needs, from the essentials to the advanced. The verdict?
While Constant Contact pricing may carry a tag, its value in reach, engagement, and streamlined marketing operations makes it an investment worth considering.
So, as you weigh the costs against the benefits, remember that the right tool can transform your marketing strategy and your business’s trajectory. Are you ready to take that transformative step?
