Engagebay Vs MailChimp 2025 : Which is the Best CRM platform?

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Engagebay

MailChimp

Best For

Best for small businesses needing affordable all-in-one CRM and marketing.

Best for easy, budget-friendly email marketing for small teams.

Price

$12.74/month (Billed Biennial)

$6.53/month

Free Plan/Free Trial

Free Plan Available

Free Plan Available

Features

All-in-one CRM tool.
Email marketing automation.
Tracks leads and sales.
Custom landing pages.
Live chat support.

Customizable email campaigns.
Audience segmentation tool.
Tracks performance metrics.
Automates marketing workflows.
Designs landing pages.

Pros

Affordable for small budgets.
Easy setup for beginners.
Great all-in-one value.
Responsive customer support team.
Simplifies business tasks daily.

Budget-friendly pricing plans.
Simple for new users.
Reliable email delivery service.
Variety of design templates.
Quick to get started.

Cons

Limited advanced tool options.
Fewer app integrations available.

Basic CRM features only.
Automation lacks deeper complexity.

Trying to pick between EngageBay vs MailChimp for your business? You’re not alone! Both are popular tools, but they serve different needs.

EngageBay is an all-in-one CRM and marketing platform, perfect for small businesses that want everything in one place—email marketing, sales, and automation.

MailChimp, on the other hand, is a well-known email marketing tool with easy-to-use templates and great analytics.

So, which one is the best for you? In this guide, we’ll compare their features, pricing, and ease of use to help you decide.

Let’s find out which CRM fits your business best!

Overview: Engagebay vs MailChimp Comparison 2025

Engagebay

Engagebay Overview- Engagebay vs Mailchimp
 

Engagebay is a CRM platform that provides a marketplace for its customers, including sales and marketing, CRM, and support software. Although it was founded in 2017, with a list of giant competitors, EngageBay has made its own path

When other companies confined their CRM offers to big business. Engagebay had a great deal offering CRM to small businesses and start-up companies. 

Mailchimp

Mailchimp Overview- Engagebay vs Mailchimp

Mailchimp was founded by Ben Chestnut and Dan Kurzius in 2008, when they both understood the intricacies of how a small-scale business operates, and they wanted to contribute a significant part of CRM software tools to those who needed it the most but were on a limited budget.

Although they initially started with email marketing, they expanded their offerings in just two years to include various functionalities, such as ad campaigns, Automation tools, Landing pages, and Marketing CRM.

 

Common features: Engagebay vs MailChimp

1. E-mail marketing 

Engagebay 

Engagebay-email

It all starts with a simple email. Engagebay offers a personalized email marketing feature. Their email templates options are customizable from scratch. 

Mailchimp

 The sole purpose of starting Mailchimp – the one with the monkey and a cap as its logo, was to provide email marketing. 

2. Automated workflow

Engagebay

Engagebay uses an automated workflow to track the customer’s behavior, you could use this data to follow up on the customers based on their preferable perspectives. 

Mailchimp

Mailchimp provides an automated workflow for increased efficiency and a less cumbersome workload to customers. It can be either a single-step or multi-step process. 

3. Lead / behavioral / click-link tracking

Engagebay

It provides a comprehensive lead scoring system, where it tracks the activities of a potential lead, which link they click, what are their preferences according to their previous transactions and purchases. It analyzes the data and could give you a preview of the number of potential leads qualified to become customers. 

Mailchimp

Mailchimp gives you a detailed review of analytics which includes email click-through and open rates, the number of subscribers, and compartmentalized data. 

Unique features

Engagebay

1. Task management 

 It provides task management, where you can analyze your work and do a follow-up on your sales and support team for a possible conversion based on the assignments you’ve taken up and completed. 

2. Automated data entry system

 It provides a complete automated data entry system, hence eliminating the time taken to do manual data logging. 

3. Integrated syncing tracker

Both sales and marketing teams have been integrated with a tool so they could sync and track each other’s activity without a hassle. 

4. Appointment scheduling

 They have the same appointment scheduling feature, in which they send out the meeting dates via an individual or team calendar so the relevant party could have a talk when necessary. 

5. Recorded call logs

The calls between the customers and the team get recorded and go to call logs records, which is useful for future purposes if there’s an escalation.

6. Pipe visualization

It provides Pipe visualization for acknowledging the deals that are closed, deals which are yet to be done and in progress. 

7. Individual/team reports

It provides a brief, precise sales report of an individual and also provides the same on a team level to let you know your strong areas and where you need to improve. 

Mailchimp

1. Scalability

Mailchimp provides more features for email marketing, which includes providing various templates for email which could be used over phones or tablets. 

2. Recovery of passwords

 The automated mail system sends you an email newsletter at a scheduled time and in case the password entered is wrong, it sends you a confirmation mail to cross-check if that’s really you trying to log in and sends an alternative password recovery. 

3. Landing pages for mobile version

Mailchimp offers you a mobile version for landing pages which are simple where you could create a prototype for your business meetings and build your way up from it. It comes in handy since you don’t have to keep all your thoughts to yourself until you finally create an impeccable landing page on your laptop. It’s less time-consuming and more productive. 

4. Website behavior tracking 

You can choose the website tracking feature to know how many visitors visited your website, what were they interested in looking for, how many hours they spent on your website. Based upon the analysis, you could figure out what a potential lead might be interested in and you could eventually turn them into a customer by tailoring their likes and send an ad or email to them. 

Security

For any business, security is the rudimentary concern for CRM platforms because they are handling thousands and millions of data points; they have their customers’ data saved in their databases.

If there’s a security breach, the customers’ data could be compromised. Hence, it makes it a top priority case for CRM platforms to handle the security concern with utmost care.

The following are the security features provided by each CRM platform. 

Engagebay

EngageBay always strives to maintain the confidentiality of its clients’ information with utmost priority. In the event of a security breach, it offers automated data backup and can recover any data that has been lost during the incident.

Mailchimp

MailChimp takes security to a different level. Hence, it provides security and protection to data at every level of the process. 

  • It has data centres distributed across the USA in various locations; they are backed up on a regular basis and updated with the latest data. 
  • It provides encrypted passwords to its users, just like many messaging apps do, offering encryption and privacy on their chatting platforms that even they can’t decode. Likewise, these passwords, if forgotten, can’t be retrieved. They can only be reset. 
  • They protect our data, and also they monitor any suspicious activity or email sent, or a change in your account password, will automatically send you an email to verify if that’s really you. They offer a two-step authentication process for added security. 

Pricing: Engagebay vs Mailchimp

Engagebay Pricing

Engagebay Pricing

EngageBay offers various pricing plans tailored to your business needs. You can choose to pay monthly, yearly, or every two years (biennial), with discounts available for longer commitments. Here’s a simple breakdown of their pricing and features.

1. Free Plan ($0/month)

Perfect for beginners or small businesses wanting to try EngageBay.

  • 250 Contacts
  • Email Marketing & Broadcasts
  • Autoresponders
  • Landing Pages
  • CRM & Helpdesk
  • Live Chat

This plan is completely free but has limited features and contact storage.

2. Basic Plan

  • Monthly: $14.99 per user
  • Yearly: $13.79 per user
  • Biennial: $12.74 per user

Ideal for small businesses needing more marketing tools.

  • 500 Contacts
  • Email Templates & Web Pop-ups
  • Landing Page Builder
  • Lead Scoring
  • SMS Marketing
  • 3rd Party Integrations
  • Social Suite & Tag Manager

Paying yearly or biennially reduces the cost.

3. Growth Plan

  • Monthly: $64.99 per user
  • Yearly: $59.79 per user
  • Biennial: $55.24 per user

Great for growing businesses that need automation.

  • 5,000 Contacts
  • Marketing Automation
  • Push Notifications & Site Messages
  • A/B Testing for Emails & Landing Pages
  • Custom Domain
  • Call Records & Service Automation
  • Products & Proposals

This plan is a good choice for businesses that want advanced marketing and automation features.

4. Pro Plan

  • Monthly: $119.99 per user
  • Yearly: $110.39 per user
  • Biennial: $101.99 per user

Best for large businesses needing unlimited contacts and advanced tools.

  • Unlimited Contacts
  • Web & Proposal Analytics
  • SSO & Role Management
  • Custom Reporting & Goals
  • Dedicated Account Manager
  • Uptime SLA
  • Phone Support

This plan is designed for businesses that need full automation and premium support.

Mailchimp Pricing: Engagebay vs Mailchimp

Mailchimp Pricing

Mailchimp offers four pricing plans to fit different business needs: Free, Essentials, Standard, and Premium. Each plan includes different features, contact limits, and support options.

1. Free Plan – ₹0/month

Great for beginners or small businesses trying out email marketing.

  • Contacts: Up to 500
  • Emails per month: 1,000 (max 500 per day)
  • Support: Email support for the first 30 days
  • Features:
    • Basic email marketing
    • Forms & landing pages
    • Limited reporting & analytics
    • 1 user seat and 1 audience
    • Mailchimp branding on emails

This plan is free but has limited features and a small sending capacity.

2. Essentials Plan – Starts at $13/month

Best for businesses that need more emails and support.

  • Contacts: 500 (higher contact limits available at additional cost)
  • Emails per month: 10X the number of contacts
  • Support: 24/7 email and chat support
  • Features:
    • Everything in Free plan
    • Remove Mailchimp branding
    • A/B testing
    • Customizable email templates
    • 3 user seats and 3 audiences
    • Limited automation (up to 4 journey points)

This plan is affordable and removes Mailchimp branding from emails.

3. Standard Plan – Starts at $6.53 (50% off for 12 months)

Best value for growing businesses that want automation and optimization tools.

  • Contacts: 500 (higher limits available)
  • Emails per month: 12X the number of contacts
  • Support: 24/7 email and chat support
  • Features:
    • Everything in Essentials plan
    • Advanced automation (up to 200 journey points)
    • Behavioral targeting
    • Dynamic content
    • Advanced segmentation
    • Generative AI features (Beta)
    • 5 user seats and 5 audiences

This plan is recommended for businesses looking to scale their marketing.

4. Premium Plan – Starts at $130.65  (50% off for 12 months)

Designed for large businesses needing expert support and advanced tools.

  • Contacts: 10,000 (higher limits available)
  • Emails per month: 15X the number of contacts
  • Support: Priority phone support and a dedicated customer success manager
  • Features:
    • Everything in Standard plan
    • Unlimited users and audiences
    • Role-based access (5 roles)
    • Advanced segmentation and behavioral targeting
    • Custom-coded templates
    • Dedicated onboarding and migration support

This plan is ideal for businesses that need high-volume sending and expert guidance.

Pros and cons:

Engagebay

Pros

  • Affordable plan suits small budgets.
  • Setup is quick and easy.
  • Offers great value for money.
  • Support team responds very fast.
  • Simplifies tasks for daily use.
  • Scales nicely as business grows.

Cons

  • Advanced tools are quite limited.
  • Integrates with fewer apps overall.

Mailchimp

Pros

  • Pricing fits tight budgets well.
  • Beginners find it super simple.
  • Emails deliver reliably every time.
  • Templates provide lots of choices.
  • Starting up takes little effort.
  • Automation saves time each day.

Cons

  • CRM features feel too basic.
  • Complex automation isn’t fully supported.

FAQs On EngageBay vs Mailchimp

1. What is the main difference between EngageBay and Mailchimp?

EngageBay is an all-in-one platform with email marketing, CRM, automation, and helpdesk features. Mailchimp focuses mainly on email marketing with limited CRM and automation.

2. Which platform is better for small businesses—EngageBay or Mailchimp?

EngageBay is better for small businesses needing multiple tools, offering CRM, marketing automation, and helpdesk. Mailchimp is great for those focused primarily on email marketing.

3. Can I integrate other apps with EngageBay and Mailchimp?

Yes, both offer integrations. EngageBay supports tools like Shopify and Zapier, while Mailchimp integrates with services like Google Analytics and Stripe.

4. Is EngageBay or Mailchimp more affordable?

EngageBay is generally more affordable, especially for small businesses, with lower-tier plans and a free option. Mailchimp’s costs rise with additional features and scaling.

5. Which platform offers better email marketing automation—EngageBay or Mailchimp?

Mailchimp offers more advanced email marketing automation, but EngageBay provides strong automation for email, CRM, and customer support, making it a better fit for businesses that need a broader solution.

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Conclusion- Engagebay vs Mailchimp 2025 | Winner is…..

Hurray! You made it to the end. It’s getting so hot in here now. To determine which CRM platform is the best, we had a very brief discussion and dissected every feature offered by these two platforms. 

Of course, each of them has its perks, but they also have downsides. 

When sending an email to a customer, authenticity is crucial. If you’re going to send an email with the Mailchimp logo, customers can easily discern that it’s an automated message and lacks originality.

Besides the limitations of a free plan offered by Mailchimp, their pricing scale is too expensive for small-scale businesses.

When you opt for the pricing scale, you receive free plans with numerous features, a wide range of templates, and authenticity for your emails, complete with no logos. Then, clearly, the winner is Engagebay. Yet again, Engagebay proves to be a solid winner amongst many other CRM platforms. 

Diksha Garg

I am a talented and passionate content writer with a knack for creating captivating and informative articles. With a strong command over language and a keen eye for detail, I deliver engaging content that resonates with readers. With a diverse writing portfolio and a passion for research, I cover a wide range of topics, including technology, lifestyle and education. My commitment to excellence and dedication to my craft make me a reliable and valuable asset in the world of content writing.

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