Best For | Businesses needing robust CRM and automation with deep customization options. | Course creators seeking an all-in-one, user-friendly marketing solution. |
Price | Starts from $24/month | Starts from $83/mo |
Features | Automates marketing campaigns | Creates all-in-one funnels |
Pros | Offers great support always | Saves time with ease |
Cons | Costs rise pretty fast | Lacks deep CRM tools |
Running a business these days is no less than juggling with lots of things simultaneously.
Looking for the best Marketing Platform for your business? Don’t worry. You are in the right place.
Here, I provided a complete comparison of Ontraport vs Kartra, which will help you select the one easily; let’s start.
Ontraport and Kartra are both famous marketing platforms for online businesses.
More specifically, Kartra is a tool by which you can easily host online courses, much like the membership plan of your courses or products.
Ontraport’s most popular feature is that you can create a customized overview of your business statistics under one space, categorize names, and refine each of the parts separately.
So now I’m going to start an unbiased comparison of Ontraport vs Kartra.
Overview Ontraport vs Kartra 2025
Overview of Ontraport
Ontraport is built for businesses that want to automate everything—from marketing and sales to customer management. It gives you tools like email marketing, CRM, landing pages, and even a membership site builder.
One of its standout features is how well it handles automation and contact management. If you’re focused on building long-term customer relationships and need strong backend systems, Ontraport is a great fit.
Overview of Kartra
Kartra is more focused on helping you build and sell online. It’s ideal for digital marketers, course creators, and entrepreneurs.
With Kartra, you can build landing pages, sales funnels, email campaigns, memberships, and even host videos—all from one dashboard.
It also comes with built-in checkout pages and affiliate management, making it super handy for selling products or services.
Ontraport vs Kartra: Email Marketing Tool
Ontraport and Kartra both provide you with an email marketing feature that allows you to do many cool things in automation in your business.
Ontraport Email-Marketing:
Ontraport’s email marketing platform is all about the visual campaigns that give you the importance of email marketing. They also give you forms, and for that, there is an easy block-building interface. Its marketing capabilities are also available through social media.
Ontraport gives you the best of both worlds. If you are a lover of a visually engaging newsletter template, then it also provides that. Rather, you can use a more basic direct response approach in their basic HTML editor. It gives you a stunning system for customer relationship management.
When compared in the context of marketing tools, both offer many features like drag-and-drop visual builders and SMS text message marketing, which can boost your business automation as well. But Ontraport is more flexible in the type of emails you can send.
Kartra Email-Marketing:
Kartra also provides behavior-based automation, which means kartra turns on host automation on your recipient’s behaviors. Let’s take an example: automatically send a follow-up email on condition that they haven’t opened the previous message, and it also assigns a tag for whether the link is opened or not. It has the feature of unsubscribing them if they haven’t opened any of the emails in the last 30 days.
It also gives you Intelligent Split Testing so that you can track conversions and finally switch to whichever version converts the best automatically.
If your business is heavily inclined to use email marketing or affiliate marketing, Kartra is the best option.
Membership Site Management Ontraport vs Kartra
Kartra Membership Site:
Kartra gives you a complete Membership Site Management system that easily allows you to deliver your content to paid or free members, with the more efficient and clean, built-in interface for a premium member experience.
It has a drag-and-drop membership builder. You can design your custom, beautiful membership site with just a few clicks.
Easily create multiple membership tiers, and every tier contains different price points and different content. Embed videos from many places like Vimeo and YouTube right from Kartra.
Kartra is good if you want a functioning membership site or easy to set up your online course.
But kartra does not give you more flexibility when it comes to the design of your site due to a limited template.
Ontraport Membership Site:
Ontraport also allows you to create membership sites and launch and manage an entire membership site in a single software, i.e., Ontraport; in Ontraport, there is no need for plugins or toggling between multiple tools to manage your membership sites.
In Ontraport, there are built-in membership sites that come complete with templates that you can download and customize your site easily.
It also gives the option to use your domain, and if you don’t have your own domain, then use Ontraport’s domains and easily host your site for free, but I wouldn’t recommend using the Ontraport domain.
Save time with Ontraport’s automated member management service; with the help of this service, you can take care of all the administrative tasks related to managing a membership site automatically.
For your membership site, Ontraport has another option to integrate your membership site with an existing WordPress site. You can also create web forms in Ontraport and add them to any page on your WordPress site to automatically capture information and sync it to your contact records.
So here is my opinion about Ontraport vs Kartra. If you want the ultimate design flexibility, choose Ontraport, and if you want speed of implementation and user-friendly, choose Kartra.
Comparison of pricing Ontraport vs Kartra
Ontraport Pricing
Ontraport offers four pricing tiers designed to grow your business. Whether you’re just starting out or managing a large team, there’s a plan that fits.
1. Basic Plan – Starting at $24/month
Perfect for small businesses just getting started.
Includes:
- Email & SMS automation
- Web forms and landing pages
- Scalable platform that grows with you
2. Plus Plan – Starting at $83/month
Ideal for growing businesses ready to take things up a notch.
Includes everything in Basic, plus:
- Online payments
- Membership site capabilities
- Personalized websites
- Advanced CRM tools
3. Pro Plan – Starting at $124/month
Best for businesses needing advanced features and flexibility.
Includes everything in Plus, plus:
- Deeper customization options
- Marketing tracking & A/B testing
- Partner/affiliate programs
- User roles and permission controls
4. Enterprise Plan – Starting at $249/month
Built for larger teams and companies that need unlimited everything.
Includes everything in Pro, plus:
- Enterprise-grade security
- Advanced scaling capabilities
- Unlimited users, features, and support
Free Trial: All plans come with a 14-day free trial, so you can explore the platform before committing.
Kartra Pricing
Kartra offers three main plans with generous features for online businesses. You can choose monthly or yearly billing, and they currently offer special discounts for new customers.
1. Starter Plan – For Quick Launches
- $89/month for the first year (then $119/month)
- Or $83/month billed annually (save $193 your first year)
What’s included:
- 0% transaction fees
- Unlimited email & SMS
- 2,500 contacts
- 1 custom domain
- Unlimited products, funnels, pages, forms, memberships, and courses
- Drag-and-drop builder
- Built-in e-commerce and calendar booking
- Kartra AI features
- 100+ pre-built campaigns
Perfect for beginners or solo entrepreneurs starting out.
2. Growth Plan – For Scaling Up
- $137/month for the first year (then $229/month)
- Or $125/month billed annually (save $773 your first year)
Everything in Starter, plus:
- 12,500 contacts
- 3 custom domains
- Funnel simulation
- Webinars (up to 300 attendees)
- Advanced automations
- Affiliate management system
- Surveys & quizzes
- Helpdesk features
Great for growing businesses that want more tools and flexibility.
3. Professional Plan – For Advanced Users
- $549/month billed monthly
- Or $429/month billed annually
Everything in Growth, plus:
- 25,000 contacts
- 5 custom domains
- Real-time funnel analytics
- Webinars (up to 1,000 attendees)
- Live chat support via Helpdesk
Best for larger businesses and marketing teams that need advanced tools and support.
Comparison Affiliate System Ontraport vs Kartra
Ontraport Affiliate Marketing
Ontraport provides you with an affiliate or referral program, also known as a partner program that allows you to set up affiliate relationships so that others can sell your product and earn some commissions. You can also create a partner center that provides your partner with advertising tools which include trackable links and banner ads to promote your business.
It allows you to automate a referral tracking program and commission payments to manage the entire program smoothly.
The Ontraport affiliate program is a little bit complicated to set up because the WordPress membership area is needed for your affiliates to access their tools.
Kartra Affiliate Marketing
Kartra’s affiliate marketing system is very powerful because a team made it one of the best affiliate marketers in the world.
They include lots of features like a W-9 form for those who run their businesses in the US and PayPal instant payments. They built their affiliate marketing system in a very refined manner and took care of lots of details.
You can also manage your affiliate incentive for the leads they refer and pay them automatically.
Kartra partner program gives you 2nd tier JV Broker or Joint Venture affiliate partner and earns 10% for life on every sale and recurring payment generated by your JV affiliate.
So, Katra definitely wins in the affiliate marketing program.
Customer Support Ontraport vs Kartra
Ontraport Customer Support:
Online marketing platforms like Ontraport is very few when we are talking about customer support because Ontraport customer support is one of the best things that attract businesses and entrepreneurs to use Ontraport.
In o=Ontraport, the customer gets two hours of included onboarding assistance from their dedicated onboarding team, which resolves your problem in very little time.
Customer support service is available for a long period through the week, Monday to Thursday from 6 am to midnight and Friday to Sunday from 6 am to 8 pm.
Most of the problems by Ontraport customer support can be solved via chat, but if the issue is still there, then you can book a 15-minute screen share anytime.
Kartra Customer Support:
It doesn’t mean that Kartra isn’t good, but the customer service time is not mentioned you can contact during regular business time via chat or submit a ticket.
So, here ontraport wins in customer support, no doubt.
FAQs
What is Ontraport?
It is a software of online business marketing and managing all online business need like online courses, email marketing, website membership, affiliate partner program, landing pages, etc.
What is Kartra?
It is also a business marketing tool with is likely same as ontraport, but is a little different from its feature and pricing. It also provides you CRM, email marketing, landing pages, themes, affiliates partner program an all.
Which one is the best for your online business?
Choosing the right online marketing platform for your business depends on lots of factors. Before shifting your entire business to a new platform you must have to think deeply and analyze. Likewise, if your business heavily based on email marketing then no doubt to choose Karta. And if your business has lots of complexity you can with Ontraport.
Quick Links:
- Ontraport Vs ClickFunnels
- Ontraport vs Hubspot Marketing Hub
- Ontraport VS Salesforce
- SamCart vs Kartra
- Ontraport vs Infusionsoft
Conclusion: Ontraport vs Kartra Comparison 2025
Choosing the right online marketing platform for your business depends on lots of factors. Before shifting your entire business to a new platform you must have to think deeply and analyze.
Here I’m going to mention some points which will help you to decide, but the decision is yours.
- If your business is more dependent upon email marketing, then go with – Kartra.
- If you start a new online business, then you must consider Kartra because of its functionality and low cost.
- If your business is already on Ontraport, use Ontraport.
- If lot of complexity in your business ,like multiple users, customer support, sales team, and in-depth tracking,g then go with –Ontraport
- If your business has a simple sales funnel to go with – Kartra
