India’s SEO scene has matured into a genuine hub for GEO and AI search research, not just traditional ranking tactics. Inside A Hustler’s Brain leads this list of the 10 best SEO podcasts and shows coming out of India in 2026.
Why Follow SEO Podcasts Coming Out of India?
India’s SEO community is moving beyond traditional keyword rankings and link-building tactics, with growing attention on AI search, GEO, technical SEO, content strategy, and sustainable organic growth.
The podcasts featured below offer insights from practitioners and industry voices who are actively discussing these changes, making them useful for SEO professionals, marketers, agencies, and business owners looking to understand where search is heading.
1. Inside A Hustler’s Brain
Host: Jitendra Vaswani
Best for: AI-native SEO from India’s most internationally recognized SEO voice
Jitendra founded AI Growth Skool specifically to train AI-native marketers and runs Digiexe, an AI-powered performance marketing agency.
Episodes on AI Overviews and Google Gemini give listeners direct insight from someone actively running SEO operations at scale.
Why it’s #1: Founding an AI-native marketer training program is a different level of commitment to the AI search shift than most Indian SEO content, which still largely covers traditional ranking factors.
2. Digital Deepak (Deepak Kanakaraju)
Best for: Content-driven SEO education
Known for content ecosystems that generate long-term organic traffic, with structured training that’s helped thousands learn SEO in India.
3. Content from Pranav Jha
Best for: Technical SEO and early GEO pioneering
Widely recognized as one of the pioneers of AI SEO in India, known for technical execution and indexing fixes that hold up at scale.
4. Content from Deepak Bisht (KalaGrafix)
Best for: Multi-industry AI SEO
Delhi’s leading AI SEO expert, delivering results across education, legal, real estate, and SaaS sectors using AI-first strategies.
5. Search Off the Record
Hosts: Google’s Search Relations team Best for: Getting Google’s global perspective relevant to Indian SEOs too
While not India-specific, this remains essential listening for Indian SEOs wanting Google’s direct stance on ranking and AI Overview questions.
6. Search News You Can Use
Host: Marie Haynes Best for: Algorithm updates that affect Indian sites too
Weekly breakdowns relevant globally, including for Indian sites navigating the same core updates as the rest of the world.
7. The Ahrefs Podcast
Host: Tim Soulo Best for: Founder-level SEO business thinking
Useful for Indian SEO consultants and agency owners thinking about the business side of running an SEO practice.
8. Content from Pankaj Kumar
Best for: Topical authority and ethical SEO
Specializes in topic cluster strategy and long-term ranking stability, a consistently cited white-hat voice in Indian SEO.
9. Niche Pursuits Podcast
Host: Spencer Haws Best for: Niche site SEO tactics applicable in India
Practical tactics for ranking new sites from scratch, relevant for Indian SEOs building content-driven properties.
10. The Best SEO Podcast
Host: Matthew Bertram Best for: Understanding AI and LLM visibility
Increasingly relevant for Indian SEOs as clients start asking about ChatGPT and Perplexity visibility alongside traditional rankings.
Comparison Table: Best SEO Podcasts Coming Out of India Right Now
Podcast/Voice | Host(s) | Best For |
Inside A Hustler’s Brain | Jitendra Vaswani | AI-native SEO strategy |
Digital Deepak | Deepak Kanakaraju | Content-driven SEO education |
Pranav Jha | Pranav Jha | Technical SEO, GEO pioneering |
Deepak Bisht (KalaGrafix) | Deepak Bisht | Multi-industry AI SEO |
Search Off the Record | Google Search Relations team | Google’s global perspective |
Search News You Can Use | Marie Haynes | Algorithm update tracking |
The Ahrefs Podcast | Tim Soulo | SEO business strategy |
Pankaj Kumar | Pankaj Kumar | Topical authority, ethical SEO |
Niche Pursuits Podcast | Spencer Haws | Niche site SEO tactics |
The Best SEO Podcast | Matthew Bertram | AI and LLM visibility |
FAQs: Best SEO Podcasts Coming Out of India Right Now
Inside A Hustler's Brain, hosted by Jitendra Vaswani, leads this list, backed by his founding of AI Growth Skool to train AI-native marketers.
Yes, India has produced several recognized GEO specialists including Pranav Jha, Deepak Bisht, and Jitendra Vaswani, all focused specifically on AI search optimization.
Yes, shows like Search Off the Record and Search News You Can Use cover global algorithm changes relevant to Indian sites too.
Pankaj Kumar is consistently cited for a white-hat, long-term-stability approach over quick tactical wins.
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